Reminiscences of Edward L. Bernays, 1971.

Biographical Note

Public relations counselor

Scope and Contents

Psychological and legal ramifications of public relations; societal techniques; symbolism and propaganda; "engineering of consent"; social consciousness-raising and consumerism; Gallup polls; corporations and research; segmental approach; industrial and labor relations; politicians and pollsters; reminiscences of the Sigmund Freud family; the Franklin D. Roosevelt family; Senator Joseph McCarthy; opera and ballet personalities; impressions of many public figures

Subjects

• Bernays, Edward L., 1891-1995--Interviews.
• Freud, Sigmund, 1856-1939.
• Industrial relations.
• Interviews.
• Madow, Pauline, interviewer.--http://id.loc.gov/vocabulary/relators/ivr
• Oral histories (literary works)
• Publicity.
• Public opinion polls.
• Public relations.
• Public relations consultants--Interviews.
• United States--Social conditions.