Columbia Center for Oral History Portal > Reminiscences of Warren Lynch, 1955Biographical NotePublishing executive
Scope and ContentsEducation; early experience in advertising; Book-of-the-Month Club: advertising decisions, reputation, book selections, media choice for advertising; relationship of Book-of-the-Month Club selections to Landmark selections; circularizing; space advertising; judges of the Book-of-the-Month Club
SubjectsAccess ConditionsCopyright by The Trustees of Columbia University in the City of New York, 1980
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