Reminiscences of Maxwell Sackheim, circa 1955 [CCOH]
Project: Book-of-the-Month Club project.
... advertising agency; inception of Book-of-the-Month Club idea; early titles; subscription practices; judges Interviewed by Louis M. Starr Underwritten by the Book-of-the-Month Club Access: Open Copyright...
Reminiscences of Warren Lynch, 1955 [CCOH]
Project: Book-of-the-Month Club project.
... selections to Landmark selections; circularizing; space advertising; judges of the Book-of-the-Month Club Interviewed by Louis M. Starr Underwritten by the Book-of-the-Month Club, Inc. Access: Open Copyright...
Reminiscences of Warren Lynch, 1955 [CCOH]
Project: Book-of-the-Month Club project.
... University Libraries Forms part of: Book-of-the-Month Club project Publishing executive Education; early experience in advertising; Book-of-the-Month Club: advertising decisions, reputation, book selections...
Reminiscences of Maxwell Sackheim, circa 1955 [CCOH]
Project: Book-of-the-Month Club project.
...://id.loc.gov/authorities/names/n50015209 Book-of-the-Month Club. http://id.loc.gov/authorities/names/n85308555 Publishers and publishing Interviews. Advertising. http://id.loc.gov/authorities/subjects/sh85001086 Book industries and trade...
| Refine your resultsProjectsBook-of-the-Month Club project. (5) (remove limit)
NamesLynch, Warren, 1915-1977--Interviews. (2)
Sackheim, Maxwell, 1890-1982--Interviews. (2)
Starr, Louis Morris, 1917-1980, interviewer. (2)
Starr, Louis Morris, 1917-1980, interviewer.--http://id.loc.gov/vocabulary/relators/ivr (2)
SubjectsBook clubs (Discussion groups) (5)
Book industries and trade. (5) (remove limit)
Book-of-the-Month Club. (5) (remove limit)
Interviews. (5)
Oral histories (literary works) (5)
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Publishers and publishing--Interviews. (5)
Advertising campaigns. (2)
Advertising. (2)
Lynch, Warren, 1915-1977--Interviews. (2)
Sackheim, Maxwell, 1890-1982--Interviews. (2)
Starr, Louis Morris, 1917-1980, interviewer. (2)
Starr, Louis Morris, 1917-1980, interviewer.--http://id.loc.gov/vocabulary/relators/ivr (2)
Advertising, Direct-mail. (1)
Culture. (1)
United States--Intellectual life. (1)
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